Analytics Insider

Like.com is looking to hire a Senior Manager of Business Intelligence- responsible for the collection, analysis and distribution of data supporting all critical business functions in a B2C environment.

The position is accountable for the creation and delivery of both standard and ad-hoc reports, as well as the implementation of strategic, analytical analyses to support the continual improvement of the organization’s consumption of critical data. The role is essential in guiding various departments in analyzing data to monitor the health of the business, identify business trends and aid in making strategic decisions

ESSENTIAL DUTIES AND RESPONSIBILITIES

Create, modify and maintain data infrastructure to support user reporting requirements and data analysis initiatives.
Partner with key business users to identify, document, and develop new reporting and analytics efforts.
Partner with engineering with leverage support for program management
Support quick turn around for business user data requests via SQL queries.
Maintain and enhance existing business reports
SKILLS

Three to five years of Data Warehouse and BI reporting experience as well as knowledge of best practices
Experience in designing, implementing and maintaining high-performance, scalable analytical business intelligence applications
Experience in designing and architecting BI solutions with MySQL
In depth Ruby and PERL scripting experience
Strong SQL querying skills
Strong Microsoft Excel skills
Experience supporting large production databases
Working level knowledge with Linux environment
Crystal Reports experience/knowledge a plus
QUALIFICATIONS

Extensive experience in requirements gathering, testing and advanced use of reporting applications
Ability to work effectively with users in gathering and interpreting user requirements – Flawless accuracy and attention to detail
Strong analytical skills
Demonstrated proficiency in reporting-based analysis
Strong strategic problem-solving and decision-making skills
Robust communication skills and ability to publicly present ideas and share information
Ability to manage and prioritize the needs of multiple internal customers and meet deadlines in a fast-paced, dynamic environment
Proven results oriented person with a delivery focus
Excellent communication skills and team player
Prior project management experience a plus
Retail data analysis a plus
Experience managing traffic/revenue data and analysis in a b2c environment
Degree in Information Technology, Engineering, Finance, Mathematics or other related field
Three to five years of relevant experience
ENVIRONMENT

A fast-paced, fun environment with smart people and a great opportunity to learn, grow and succeed!
A great job in a cutting edge field with an experienced senior management team with a strong track record of success
Compensation that depends on experience and includes stock options, and of course, benefits
This job is located in San Mateo, CA. To apply please send your resume to jobs (at) like.com with “Senior Manager, Business Intelligence†in the subject line.

Like.com is the first visual shopping site.  It allows you to search for items that look similar based upon shape, color, pattern, and more.

Webstat.com has launched a new affiliate program for its NextSTAT product line. This idea is to bring cooperative vendors together to provide web site owners with a complete marketing solution. Sound reminiscent of Eric T. Peterson’s recent strategic alliances with complimentary vendors, to some degree.

Dan Galbraith, President of Webstat.com LLC said: “We have become aware of the fact that web analytics by itself is only part of the solution. By developing strong business relationships with vendors that can provide interpretation of the data, paid listings management, SEO, prospect relationship management and other marketing tools we will be offering the best total web marketing solution in the industry.”

You can’t argue with Galbraith there. Web analytics is only where the game begins. It’s a vital part of Conversion Design. Without web analytics, Conversion Design would be difficult to measure. But, again, web analytics is only the baseline, the foundation from which to build online success.

Webstat’s new affiliate program is set up to offer cooperative vendors a real financial incentive to partner with NextSTAT. Affiliates will be set up by geographic territories and product specialties. The program is designed to give the affiliates a new revenue stream while emphasizing their marketing expertise. The affiliate organizations should expect additional revenue ranging from $130 to well over $2,200 per transaction.

I wouldn’t mind making $2,200 a pop for referring a company to another company, would you? It will be interesting to see the uptake of this new affiliate program. You gotta give some kudos to Webstat for thinking outside the box. What do you think?

Need some web analytics education? What better place to go than the Web Analytics Association?

The WAA-UBC Award of Achievement program is designed to be the most complete, intensive course on optimizing business goals through web analytics for marketers and IT professionals. Participants gain practical approaches to assessing web analytics tools, tracking and optimizing conversions and analyzing opportunities for improvement to meet business goals across their online initiatives.

The WAA-UBC Award of Achievement in Web Analytics, an education series co-developed by the Web Analytics Association (WAA) and the University of British Columbia (UBC) won an award for its fine educational program. Specifically, the series won a CAUCE Program Excellence Award in the international category at the 2007 Canadian Association of University Continuing Education (CAUCE) annual conference.

The program was honored for its innovation in the growing web analytics sector and for offering superior value to this niche audience. Web marketers from major companies, including Coca-Cola and the American Dental Association, have praised the WAA-UBC Award of Achievement program for its ability to provide immediate, actionable knowledge and tactics for applying, leveraging and understanding web metrics.

Click here to visit the WAA and enroll.